blondemouse.co.uk Report : Visit Site

Technical data of the blondemouse.co.uk

Geo IP provides you such as latitude, longitude and ISP (Internet Service Provider) etc. informations. Our GeoIP service found where is host blondemouse.co.uk. Currently, hosted in United States and its service provider is Automattic Inc .

HTTP Header Analysis

HTTP Header information is a part of HTTP protocol that a user's browser sends to called nginx containing the details of what the browser wants and will accept back from the web server.

DNS

HtmlToText

show show skip to content the blonde mouse group ltd. 'turning small businesses into big brands' why ‘why’ trumps ‘what’. august 2, 2018 august 2, 2018 leave a comment we know what the majority of people voted in the brexit referendum but there appear to be as many answers to the question why they voted the way they did, as there are people venturing an opinion. as a consequence it is proving nearly impossible for the negotiators to negotiate an agreement that this majority of people would sign up to. more successfully, the donald is only too happy to have people speculate as to why he says what he does, as the ambiguity enables him to keep his options open. in both cases the what has many different parents. it is the why that is important. on a more mundane level in this era of big data and deep data, google aided and abetted by many marketing agencies would have you believe that the secrets of the universe and how to sell more effectively to your customers can be divined by evermore scrutiny of the minutiae of what people say and do, whether it be online, in their travels, shopping or socialising. the idea that the more you know the more certain you become is very alluring. however read the small print and you will discover that even the deepest of deep data advocates admit that the skill in using all this data is dependent on what patterns you can discern and what you can deduct and infer from it about why people behave the way they do. why is this important? because the past is only a vague proxy of what will happen in the future. unless you know why people do something it is almost impossible to anticipate what they will do. using data effectively is about what you can discern, deduce and infer from it. these are creative and qualitative skills that require greater knowledge and understanding of human nature than any algorithm currently available to you can muster. this is what we can do for you. we can help you answer the question why, so you can determine what . have you done your numbers and why you should sell your shares in just eat august 2, 2018 august 2, 2018 leave a comment in 2017 just eat , the computerised meal ordering and delivery service, posted revenue of £547m. this is the commission income from delivering nearly 80 million orders in the course of the year. based on a commission rate of 13-14% each order is worth about £7 to just eat on an average bill of £50 . and on average each subscriber restaurant sold about 3000 orders worth £150,000. successful companies are normally valued at around the level of their annual revenue but currently just eat is valued at over £5 billion . this is nearly 10x last year’s revenue. how can this be? in the uk it can’t increase the number of restaurants it supplies by 10 because they don’t exist. it can’t increase the number of customers by 10 because they don’t exist. it seems unlikely that the average order size can increase by 10 to £500 and unless some people move to become totally dependent on just eat for all of their mealtimes the frequency of use won’t increase by this much either. so the only way just eat can hope to justify its valuation is to expand into markets that represent 10x the size of the uk market and be equally successful. this seems possible but unlikely. someone hasn’t done the numbers. it’s perhaps not surprising that large businesses that see themselves as part of the rapidly changing digital revolution, think that the everyday laws of business don’t apply to them. but there is no excuse for small and local businesses to be so myopic. what are the numbers that determine the size of your business? for some people it’s as simple as how many customers you have (c), how much they spend (£) and how often they spend it (f). the formula is total sales = c x £ x f business grows when customer numbers increase (c+), their spend grows (£+) or they shop more often (f+), but mostly when customer numbers increase (c+). when attracting new customers you need to ask yourself how many you need and how likely this goal can be achieved and how you can attract them in sufficient numbers. perhaps you need to increase spend by introducing more premium products or increase their frequency of purchase by expanding your product range. if you need some help to do this, call or mail? and don’t forget to sell your just eat shares “emotional appeal masquerading as reasoned argument” – that’s what your advertising should be made of. november 10, 2017 january 9, 2018 leave a comment there was a seminal book written in the 1950’s by vance packard called ‘the hidden persuaders’ which purported to uncover the insidious and subversive ways advertisers persuaded people to buy their products. in it he revealed the ‘devious’ methods advertising agencies used to uncover the psychological and hence ‘hidden’ levers that they could pull to influence customers, while making apparently superficial reasoned argument for buying their product. well this still works just as well today. advertising at its most effective is still an appeal to people’s emotions masquerading as reasoned argument. one doesn’t work without the other. it explains why apple is such a strong brand (brilliant design and excellent technology), why i drive a porsche (well made and low depreciation) and why so many voted for brexit (saves money and gives us control of our borders). how do you persuade people to buy your brand? what emotions are you appealing to? and what reasoned argument are you wrapping this up in? if you don’t know, or would like some help to find out, we are here, because this is what we do. just call. great products make great brands. how good is your product really? july 11, 2017 december 11, 2017 leave a comment people often ask me ‘what does it take to become a great brand?’ after talking about all the puffery like being ‘single minded’, ‘needs driven’, ‘highly differentiated’, ‘customer focused’, ‘responsive’, ‘fast moving’, ‘well designed’, ‘memorable’, ‘innovative’, ‘of its time’, ‘one step ahead’ and so on, i keep coming back to one single idea. it takes a great product. if you think of all the brands you buy i bet they are created around a great product. which begs the question for people trying to build their own brand. is your product the best it can be? not the best you can do. the best it can be. this is where we can help. we help you identify what a great product means for your customers. we will help you deliver it. and we will help you tell the world about it so they will beat a path to your door. beware the tyranny of the vox pop may 12, 2017 may 23, 2017 leave a comment reading my linkedin feed recently i was struck by the enthusiasm of a number of contributors for using ‘qualitative research on the internet’ as a method of eliciting unguarded and therefore supposedly ‘more true and insightful’ comments from respondents. yet there is a world of difference between unguarded comments and the subconscious responses that reveal peoples’ deeper and more influential motivations. we use qualitative research to elicit the motivations that drive peoples’ behaviour. we are much more interested in why they do things, than in what they do. so we rarely take things at face value. we look at what lies behind what people say. unguarded or chance remarks can sometimes articulate what is driving people, but more often than not we have to ask them why they have said what they did and why and why and why again before we get to the bottom. we have to ask the same question in many different ways. and we have to persuade people to answer the same question in many different ways too. the research situation is not a real one and it affects people in many different ways. some are emboldened and some wither away. some think they must give you your money’s worth and others keep their views so close to their chest that you might think that they have some hidden value. it is the moderators job to exorcise these effects. to ensure that

URL analysis for blondemouse.co.uk

https://blondemousecouk.wordpress.com/2017/11/10/emotional-appeal-masquerading-as-reasoned-argument-thats-how-advertising-works/#respond
https://blondemousecouk.wordpress.com/2016/12/03/why-arent-you-using-facebook/
https://blondemousecouk.wordpress.com/#content
https://blondemousecouk.wordpress.com/2017/05/12/beware-the-tyranny-of-the-vox-pop/
https://blondemousecouk.wordpress.com/2017/07/11/it-takes-great-products-to-become-great-brands-not-the-other-way-round/#respond
https://blondemousecouk.wordpress.com/2017/01/26/are-you-selling-a-haircut-an-enjoyable-experience-or-a-personal-transformation-how-well-do-you-understand-what-you-are-selling/#respond
https://blondemousecouk.wordpress.com/page/2/
https://blondemousecouk.wordpress.com/2017/01/26/are-you-selling-a-haircut-an-enjoyable-experience-or-a-personal-transformation-how-well-do-you-understand-what-you-are-selling/
https://blondemousecouk.wordpress.com/2016/12/03/why-arent-you-using-facebook/#respond
https://blondemousecouk.wordpress.com/2017/05/12/beware-the-tyranny-of-the-vox-pop/#respond
https://blondemousecouk.wordpress.com/2017/11/10/emotional-appeal-masquerading-as-reasoned-argument-thats-how-advertising-works/
https://blondemousecouk.wordpress.com/2018/08/02/why-why-trumps-what/
https://blondemousecouk.wordpress.com/about/
https://blondemousecouk.wordpress.com/2017/07/11/it-takes-great-products-to-become-great-brands-not-the-other-way-round/
https://blondemousecouk.wordpress.com/contact/

Whois Information

Whois is a protocol that is access to registering information. You can reach when the website was registered, when it will be expire, what is contact details of the site with the following informations. In a nutshell, it includes these informations;

Domain name:
blondemouse.co.uk

Data validation:
Nominet was able to match the registrant's name and address against a 3rd party data source on 13-May-2015

Registrar:
Fasthosts Internet Ltd [Tag = LIVEDOMAINS]
URL: http://www.fasthosts.co.uk

Relevant dates:
Registered on: 13-May-2015
Expiry date: 13-May-2019
Last updated: 13-Apr-2017

Registration status:
Registered until expiry date.

Name servers:
ns1.wordpress.com
ns2.wordpress.com
ns3.wordpress.com

WHOIS lookup made at 04:02:50 05-Aug-2018

--
This WHOIS information is provided for free by Nominet UK the central registry
for .uk domain names. This information and the .uk WHOIS are:

Copyright Nominet UK 1996 - 2018.

You may not access the .uk WHOIS or use any data from it except as permitted
by the terms of use available in full at https://www.nominet.uk/whoisterms,
which includes restrictions on: (A) use of the data for advertising, or its
repackaging, recompilation, redistribution or reuse (B) obscuring, removing
or hiding any or all of this notice and (C) exceeding query rate or volume
limits. The data is provided on an 'as-is' basis and may lag behind the
register. Access may be withdrawn or restricted at any time.

  REFERRER http://www.nominet.org.uk

  REGISTRAR Nominet UK

SERVERS

  SERVER co.uk.whois-servers.net

  ARGS blondemouse.co.uk

  PORT 43

  TYPE domain

DOMAIN

SPONSOR
Fasthosts Internet Ltd [Tag = LIVEDOMAINS]
URL: http://www.fasthosts.co.uk
Relevant dates:

  CREATED 13-May-2015

  CHANGED 13-Apr-2017

STATUS
Registered until expiry date.

NSERVER

  NS1.WORDPRESS.COM 198.181.116.9

  NS2.WORDPRESS.COM 198.181.117.9

  NS3.WORDPRESS.COM 192.0.74.9

  NAME blondemouse.co.uk

DISCLAIMER
This WHOIS information is provided for free by Nominet UK the central registry
for .uk domain names. This information and the .uk WHOIS are:
Copyright Nominet UK 1996 - 2018.
You may not access the .uk WHOIS or use any data from it except as permitted
by the terms of use available in full at https://www.nominet.uk/whoisterms,
which includes restrictions on: (A) use of the data for advertising, or its
repackaging, recompilation, redistribution or reuse (B) obscuring, removing
or hiding any or all of this notice and (C) exceeding query rate or volume
limits. The data is provided on an 'as-is' basis and may lag behind the
register. Access may be withdrawn or restricted at any time.

  REGISTERED no

Mistakes

The following list shows you to spelling mistakes possible of the internet users for the website searched .